ILOUWA COLLECTION

Ilouwa (reborn)

Ilouwa is the Igbo belief in reincarnation, it is a belief that when one dies they can come back to life sometimes to finish or complete unfinished ambitions. This collection draws inspiration from that belief, giving items people and ideas a second or even third chance at becoming something even more beautiful. Featuring upcycled akwette and asoke wrappers. this collection is a celebration of creativity, sustainability, and the art of transformation.

In a world where fast fashion dominates, this collection encourages us to slow down, appreciate craftsmanship, and recognize the potential for beauty in the discarded.

ILOUWA COLLECTION - Hertunba